Atheer Announces the World's First Augmented Reality Management Platform, Creating New Enterprise Software Category
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Atheer Announces the World's First Augmented Reality Management Platform, Creating New Enterprise Software Category

This category of cloud-based enterprise software promises to improve the productivity, effectiveness, accuracy and safety of enterprise workforces, customers, and supply chains

MOUNTAIN VIEW, Calif., Oct. 9, 2018 — (PRNewswire) — Atheer Inc., a leader in enterprise augmented reality (AR) solutions, today announced the introduction of the world's first Augmented Reality Management Platform for industrial enterprises.

The AR Management Platform is a new category of enterprise software aimed at meeting the biggest challenges facing business today, with the goal of empowering the 2.7 billion deskless workers that have been traditionally underserved by technology solutions. It is aimed squarely at helping enterprises tackle the velocity of business, product and technology change, the opportunities and challenges of advances in connectivity, the scarcity of resources and talent they face as well as the massive complexity of running large, at-scale operations.

Atheer says the key to meeting all of these challenges lies in technologies that empower frontline industrial workers with appropriate digital solutions. According to a recent study by Emergent Capital, the majority of the world's workforce (in industries such as construction, manufacturing and agriculture) are the 2.7 billion "deskless" workers who have been "forgotten and overlooked by technology providers".

In a new White Paper accompanying today's announcement, Atheer underscores the vital role that an AR Management Platform can play in meeting the needs of these forgotten workers and how meeting their needs will provide the opportunity for a fundamental shift in the way industry works.

"Augmented Reality (AR) provides the answer to empowering that huge swath of the global workforce with a technology that will dramatically increase what they are able to accomplish at work – and improve the way they do so," suggest the authors of the new White Paper (Bobby Yazdani, chairman of the board of Atheer, and Sanjog Gad, CEO of Atheer). "The new Augmented Reality Management Platform offers the promise of providing every member of the workforce with relevant, contextual, personalized information and guidance from across the enterprise into their field of view in a seamless, hands-free, intuitive manner that transforms the way they work."

The AR Management Platform is also welcomed by industry analyst firm Aragon Research. "The Augmented Reality Management Platform, as pioneered by Atheer, marks an important milestone for Augmented Reality in the enterprise," said Jim Lundy, Founder and CEO at Aragon Research.  "Aragon believes that the advent of the Augmented Reality Management Platform (ARMP) will truly transform how enterprises – and the supply chains that work with them – run their business and support their workforces."

Atheer CEO Sanjog Gad explained that this new platform definition is fundamental to the future development of Atheer. "The AR Management Platform is our guiding star," he said. "We believe it offers so much promise and will be so vital to empowering the vast majority of the world's industrial enterprises that we are making major investments in every part of our company to realize the full potential of this new software category. We can deliver many elements of that vision today and, with our own ongoing close collaboration with partners and customers, have dedicated ourselves to realizing its full potential."

There are eight pillars to an AR Management Platform. It is device-agnostic, supports natural interactions, offers real-time 'see what I see' video, audio and text-based collaboration, digital asset management, offers contextual awareness, a predictive experience, performance analytics and is enterprise-ready.

The 8 pillars of an Augmented Reality Management Platform, introduced on October 9, 2018 by Atheer, Inc.

Here is how Atheer sees the key elements of each pillar:

Device-agnostic – Enterprises need to be able to use an AR Management Platform on the operating systems (including iOS, Android and Windows 10) and devices (including smart glasses, tablets, smartphones, wearables and laptops) that make sense for their business and their use case. They need to be able to leverage existing investments in hardware, connectivity, device management and security – all with the knowledge that the value of their cloud-based AR Management Platform will continue to grow and evolve as they take advantage of new AR hardware and operating system enhancements.

Supports Natural Interactions – Workers need to be able to use an AR Management Platform regardless of their use case, so it needs to support the broadest possible set of interaction modes. In many industrial settings, workers need the ability to work with AR devices (such as smart glasses) that offer hands-free operation (as they are using tools with their hands, wearing safety gloves or working in messy environments). In such cases, they may want to use voice control, hand gestures or gaze to control their AR devices. There will also still be many situations where traditional touch controls (as provided on typical smartphones or tablets) offer the easiest and best interaction mode for that task.

Real-time Collaboration – From training to troubleshooting, being able to collaborate in real-time using "see-what-I-see" functionality, group calling and shared content can dramatically cut down the time required to meet a given business challenge. Being able to instantly share and discuss an issue with a remote expert (or multiple remote experts from across the supply chain) provides huge and immediate value to enterprises.

Digital Asset Management – AnAR Management Platform needs to be able to access and deliver all of an enterprise's key digital assets, including video, images, audio content, PDF documents, step-by-step work instructions, dynamic warehouse pick lists, checklists, linked workflows, and surveys.

Contextual Awareness – An AR Management Platform must be context-aware. This awareness goes beyond the most simplistic information about time, location and user identity that most mobile applications provide today. The platform needs to provide context in a deep and sophisticated way by making using of key data points to inform the experience and content offered to the worker. That data could include background on the skills and expertise of the worker performing the task, data about the equipment being worked on, information about the last time a given piece of equipment was serviced, as well as IoT data from sensors. The sensor data could provide even further insights, such as the temperature of the device or the room it sits in, the air quality of the environment or live "machine state" information. Contextual awareness drives an experience that truly augments the experience of a worker accomplishing a set of tasks.

Predictive Experience – All of the data about context, when combined with machine learning and artificial intelligence, can yield profound predictive experiences for users of an AR Management Platform. Those experiences may be as simple as an assistance prompt for a user whose history shows they are continuously having problems with a particular section of a complex series of work instructions. By proactively offering that particular user the contextual guidance it is clear that they need – or a video call with a relevant expert – you can help that user be more productive.

Performance Analytics – There are many circumstances under which users of an AR Management Platform will be able to gain vital business intelligence from the performance analytics data it provides, at every level of granularity. At the individual user level, it is possible to see how well a given set of work instructions is helping that user – and where the work instructions might need tweaking to be more effective. That same analysis could be carried out for a team, a department – or even the whole enterprise.

Enterprise Ready – To be effective, an AR Management Platform needs to offer the reliability, availability and security expected by enterprises, along with necessary integration capabilities (with ERP systems, service clouds, WMS systems, PLM systems, content management systems, data repositories, active directories), as well as scalability and extensibility.

"We believe that the Augmented Reality Management Platform will truly transform how enterprises – and the supply chains that work with them – run their business and support their workforces," said Atheer CEO Sanjog Gad. "We look forward to working with our customers to help them realize the full value of this vision."

To see Atheer in action and get a demonstration of the AR Management Platform, visit the Atheer booth at the Enterprise Wearable Technology Summit (EWTS) in Austin, Texas from October 9th-11th, 2018.

About Atheer

Atheer is the Augmented Reality Management Platform company for industrial enterprises. Founded in 2012, Atheer provides the only enterprise grade solution for contextual work guidance, remote collaboration, and natural interaction across glasses and mobile devices. Global brands such as Porsche, Masimo, and others use Atheer to empower their workers, deliver higher productivity, and enhance their safety wherever they are.

Atheer is designed to improve the productivity, quality, accuracy, and safety of industrial workers. Atheer's award-winning platform provides "See What I See" video collaboration and work instruction management to empower the 21st century workforce in areas such as Automotive, Industrial, Logistics, Manufacturing, and Transportation.

Powered by 62 issued patents - and validated with key customers including Masimo, Flex,  Porsche Cars North America and other leading enterprises - the Atheer platform provides an out-of-box solution for enterprises. It is one of the most hardware-agnostic Augmented Reality platforms available for the industrial enterprise, with announced support for solutions using Windows 10 (on the Toshiba dynaEdge™ AR Smart Glasses), a range of Android-based smart glasses and head-mounted devices (including those offered by ODG, Epson, Vuzix, RealWear) Samsung's popular S2 and S3 tablets and the Safari browser on Apple iPhones and iPads.

Visit or follow us on Twitter @atheerair.

Atheer Press Contact
Geof Wheelwright
Director of Marketing Communications
Atheer, Inc.
p:  425-502-2028


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