Panasonic Drives Momentum in 3D Production and Display

Through their joint partnership, Bexel will have six 3D camera rigs, four from 3Ality Digital and two from Parallax3, all equipped with the Panasonic AK-HC1500 1080i/720p HD multi-purpose cameras. These rigs will be able to be paired with many of Bexel’s flypack systems, enabling customers to shoot multi-camera productions in 3D. Bexel is also outfitting its 53-foot edit trailer, BBS1, as a mid-sized 3D production environment for those producers who need a workspace or a viewing area for their 3D production. The trailer will incorporate additional Panasonic professional 3D products, including AG-3DA1 Full HD 3D camcorders and advanced 25” BT-3DLH2500 production monitors. Beginning this month, Bexel will offer the truck and its services on a rental basis.

“Our partnership with Panasonic will provide our customers with an array of cost-effective 3D tools,” says Jerry Gepner, chief executive officer, Vitec Services Division and president of Bexel. “For 3D to truly reach its potential, production companies have to start employing it across a wide range of content, not just major events. Until now, operating costs and scalability were two of the factors preventing that from becoming a reality.”

Full Suite of Large Format Full HD 3D Plasma Displays, Including World’s Largest

Panasonic recently introduced the highly anticipated Panasonic TH-152UX1 152-inch, 4K x 2K (4096 x 2160) resolution Full HD 3D plasma display, the world’s largest1. Equivalent to nine 50-inch screens, this stunning 17:9 display will immerse spectators in life-like, three-dimensional images and can illustrate even oversized products with life-size views. The company has also announced the TH-103VX200U and TH-85VX200U, 3D versions of its premium 103-inch and 85-inch plasma displays. These products will ship in December 2010, at suggested list prices of $65,000 and $45,000, respectively. The TH-152UX1 is targeted to be available in January 2011.

Ideal for a broad spectrum of cutting-edge applications, the three new Full HD 3D large-format plasmas are designed for utilization in corporate environments, in commercial applications, healthcare, in home theatres and screening rooms, for digital signage in public facilities, in education and in entertainment staging.

About Panasonic Solutions Company

Panasonic Solutions Company empowers people whose jobs depend on reliable technology. The company delivers collaboration, information-sharing and decision-support solutions for customers in government, healthcare, education and a wide variety of commercial enterprises. Products and services within the company’s portfolio include Panasonic Toughbook® mobile computing solutions, projectors, professional displays (including both plasma and LCD), and HD and 3D video acquisition and production solutions. As a result of its commitment to R&D, manufacturing and quality control, Panasonic is known for the reliability and longevity of its products. Panasonic Solutions Company is a Division of Panasonic Corporation of North America, which is the principal North American subsidiary of Panasonic Corporation (NYSE: PC).

All brand and company/product names are trademarks or registered trademarks of the respective companies. All specifications are subject to change without notice. Information on Panasonic Solutions Company’s full line of products can be obtained by calling 877-803-8492 or at www.panasonic.com/business-solutions.

1: As of June 9, 2010. Panasonic survey panel.



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