Boeing Uses Windows Azure to Build Virtual Aircraft in the Cloud

Faced with the challenge of demonstrating the Boeing Next-Generation 737 in an innovative way, Boeing worked with Microsoft to build the 737 Explained.

REDMOND, Wash., Sept. 6, 2011 — (PRNewswire) — Boeing today introduced the 737 Explained, a virtual model of the Boeing 737 generated from thousands of high-resolution photographs that create an immersive 3-D-like model. Built on the Windows Azure platform, 737 Explained will provide prospective customers with an innovative, compelling way to view and understand the aircraft without standing next to one.

(Logo:   http://photos.prnewswire.com/prnh/20000822/MSFTLOGO)

"We were looking for a new way to communicate the essence of the Boeing 737," said Diana Klug, director of marketing for Boeing Commercial Airplanes. "737 Explained is one of the best marketing tools I've seen because it allows us to show prospective customers the new features and improvements without bringing them to an airport."

When Boeing launched the Next-Generation 737, the company was building on an already successful platform. The 737 is the world's best-selling airplane and has benefited from continuous investment to incorporate the latest technology and performance improvements. The Boeing marketing team wanted an equally innovative way to demonstrate the airplane's latest features.

Boeing turned to Microsoft Corp. and [wire] stone, a Microsoft Gold Certified Partner. 737 Explained is hosted on Windows Azure, which stores the project data — more than 20,000 high-resolution photographs combined into a 32-gigapixel image of the plane — on Microsoft's cloud-based servers. This allows prospective customers and Boeing representatives to show the detail of the airplane virtually anytime, anywhere, and on many different devices.

In addition, 737 Explained uses Microsoft Silverlight Deep Zoom, which enables a rich user experience with 360-degree tours of the airplane and the ability to view every component of the plane down to the landing gear, engine components and individual rivets. Overall, 737 Explained has created a technologically impressive alternative to traditional marketing materials such as brochures or slide presentations.

To learn more about how Windows Azure and Silverlight helped Boeing create 737 Explained, readers can find the case study at http://www.microsoft.com/casestudies/Case_Study_Detail.aspx?casestudyid=4000010723.

More info about Azure is available at http://www.microsoft.com/windowsazure.

Founded in 1975, Microsoft (Nasdaq: MSFT) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

SOURCE Microsoft Corp.

Contact:
Microsoft Corp.
Rapid Response Team of Waggener Edstrom Worldwide
Phone: +1-503-443-7070
Email Contact
Web: http://www.microsoft.com


Reviews:
Review Article
  • Best initiative September 22, 2020
    Reviewed by 'Susan Benjamin'
    Boeing's experience and collaboration with Microsoft Azure Cloud Technology will encourage advances in areas such as aviation data tools, safety analytics, and flight schedules, and airlines. They will be able to reduce costs and increase operational efficiency. Two businesses that have transformed their industries are working together to drive aviation digitization through predictive software, cloud technology, and large-scale integration. London coursework help



      Was this review helpful to you?   (Report this review as inappropriate)


  • sadfasd April 09, 2020
    Reviewed by 'Jessica Wildne'
    I personally like the idea of installing the computer system in the Boeing of the airplane. One can have custom dissertation services for thesis. I guess it will be very easy for the pilot to communicate with the indicator.

      One person found this review helpful.

      Was this review helpful to you?   (Report this review as inappropriate)


  • Literature Dissertation July 20, 2020
    Reviewed by 'Bruce Potts'

    Get true experts to do your university or college papers. We are the only online assignment writing service you'll ever need. Literature Dissertation





      Was this review helpful to you?   (Report this review as inappropriate)


For more discussions, follow this link …


Featured Video
Latest Blog Posts
Alex Carrick, Chief Economist at ConstructConnectThe AEC Lens
by Alex Carrick, Chief Economist at ConstructConnect
Moderate versus Over-heated Inflation as the Fulcrum for Well-Being
Jobs
Senior Software Developer (Revit API) for Microdesk at Boston, Massachusetts
AEC Technical Program Manager for Hexagon Safety & Infrastructure at Madison, Alabama
Architectural Project Manager for SERA Architects, Inc at Oakland, California
Architectural Project Designer for SERA Architects, Inc at Oakland, California
Landscape Project Assist for SERA Architects, Inc at Oakland, California
Senior Highway Engineer for RS&H at Jacksonville, Florida
Upcoming Events
AIBD, Design & Build Winter Conference at United States - Mar 17 - 19, 2021
DCW - Digital Construction Week at Excel London United Kingdom - May 19 - 20, 2021
World Architecture Festival at United States - Jun 23 - 25, 2021
ICSD 2021 : 9th International Conference on Sustainable Development, 8 - 9 September Rome, Italy at Roma Eventi, Pontifical Gregorian University Piazza della Pilotta, 4 Rome Rome Italy - Sep 8 - 9, 2021
Kenesto: 30 day trial
CADalog.com - Countless CAD add-ons, plug-ins and more.



© 2021 Internet Business Systems, Inc.
670 Aberdeen Way, Milpitas, CA 95035
+1 (408) 882-6554 — Contact Us, or visit our other sites:
TechJobsCafe - Technical Jobs and Resumes EDACafe - Electronic Design Automation GISCafe - Geographical Information Services  MCADCafe - Mechanical Design and Engineering ShareCG - Share Computer Graphic (CG) Animation, 3D Art and 3D Models
  Privacy PolicyAdvertise