Next Generation Of Star Wars™ Fans #GoRogue With Toys"R"Us®

Toys Based on This Year's Highly-Anticipated Theatrical Feature Film, Rogue One: A Star Wars Story, are Now Available for Pre-Sale at

WAYNE, N.J., Sept. 2, 2016 — (PRNewswire) —  Beginning today, Star Wars fans of all ages will be able to find toys from the first stand-alone film from Lucasfilm, "Rogue One: A Star Wars Story", at Toys"R"Us®. In advance of the film's December theatrical release, a selection of "Rogue One" toys are now available for presell on (quantities limited). Customers eager to get their hands on the Star Wars Force Band by Sphero®, Rogue One: A Star Wars Story The Black Series Sergeant Jyn Erso from Hasbro®, Rogue One: A Star Wars Story Rebel U-Wing Fighter Drone from Hasbro and Star Wars The Black Series Imperial Stormtrooper Electronic Voice Changer Helmet from Hasbro, before they arrive in stores across the country on Friday, September 30, can place preorders at

Toys R Us Logo

Then, to celebrate the in-store launch of this new line of Star Wars toys, on Friday, September 30 at 12:01am (local time), Toys"R"Us stores across the country* will transform into Destination Star Wars: Rebel Base to host exclusive midnight events and welcome customers looking to be among the first to purchase these highly anticipated collectibles just in time for the holiday season.

Night owls will enjoy giveaways including a poster and t-shirt (while supplies last), and will be the first to shop "Rogue One: A Star Wars Story" feature shops which will be positioned at the front of Toys"R"Us stores, providing customers with a one-stop-shop for Star Wars figures, construction sets, accessories and more. And, for those who wish to shop from the comfort of home, the line will also become available at beginning at 12:00am EST.

Since the introduction of the first Star Wars toy in 1977, Toys"R"Us continues to serve as the ultimate destination for Star Wars playthings, providing millions of kids and collectors worldwide with their most treasured memorabilia. Fans of the beloved fantasy saga will once again be thrilled to find hundreds of new items hitting shelves this fall, including exclusives that cannot be found anywhere else.

For more information about midnight opening events, visit

CLICK TO TWEET: #RogueOne Toys Now Preselling @Toysrus! #StarWars #GoRogue

And for more information about "Rogue One: A Star Wars Story" toys at Toys"R"Us, stay tuned to @ToysRUsNews, the official Twitter account of the Toys"R"Us, Inc. Corporate Communications department.

*Toys"R"Us stores in the U.S. will open at 12:01am local time on Friday, September 30, except for stores in Paramus, NJ, which have varying store open times due to local ordinances (Toys"R"Us Express and Toys"R"Us Outlet locations are excluded from this event). All store hours can be found online at

About Toys"R"Us, Inc.

Toys"R"Us, Inc. is the world's leading dedicated toy and baby products retailer, offering a differentiated shopping experience through its family of brands. Merchandise is sold in 871 Toys"R"Us and Babies"R"Us stores in the United States, Puerto Rico and Guam, and in more than 755 international stores and 250 licensed stores in 37 countries and jurisdictions. With its strong portfolio of e-commerce sites including and, the company provides shoppers with a broad online selection of distinctive toy and baby products. Toys"R"Us, Inc. is headquartered in Wayne, NJ, and has an annual workforce of approximately 62,000 employees worldwide. The company is committed to serving its communities as a caring and reputable neighbor through programs dedicated to keeping kids safe and helping them in times of need. For more information, visit or follow @ToysRUsNews on Twitter. Follow Toys"R"Us and Babies"R"Us on Facebook at and and on Twitter at and

Lucasfilm, the Lucasfilm logo, STAR WARS and related properties are trademarks and/or copyrights, in the United States and other countries, of Lucasfilm Ltd. and/or its affiliates. © & TM Lucasfilm Ltd.

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To view the original version on PR Newswire, visit:

SOURCE Toys"R"Us, Inc.

Toys"R"Us, Inc.
Toys"R"Us, Jessica Offerjost, 973-617-4766
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Alyssa Lecaros, 973-617-5887
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