69 Nonprofit Organizations In U.S. And Canada Receive Pro Bono Marketing Services During CreateAthon

COLUMBIA, S.C., Oct. 22, 2014 — (PRNewswire) — Sixty-nine nonprofit organizations across the United States and Canada will receive pro bono marketing services this week through CreateAthon, a 24-hour pro bono marketing marathon to be held in nine cities on October 23 and 24 as part of Pro Bono Week, a global celebration of skills-based volunteerism and the impact it can have on the social sector.

Founded by Riggs Partners in Columbia, South Carolina in 1997, CreateAthon is one of the marketing industry's leading pro bono programs. As CreateAthon partners, marketing agencies, universities, corporations and professional clubs donate their time and talent by holding 24-hour marathons during which professionals and students develop marketing strategies and creative materials that can help nonprofit organizations meet specific marketing objectives. Deliverables take the form of branding initiatives; marketing, public relations and fundraising plans; creative materials in print, digital, and broadcast formats; and more.

Since its founding, CreateAthon has grown from a single-market event in Columbia, SC to a 501(c)(3) organization based in Richmond, VA that has attracted more than 99 marketing agencies, universities, corporations and professional clubs as official CreateAthon partners. This year, 26 CreateAthon partners will hold pro bono marathons in their respective markets. Cumulatively, CreateAthon has helped more than 1,600 nonprofit organizations in the United States, Canada and the United Kingdom by delivering approximately 3,500 pro bono marketing projects with a market value of $16.7 million.

CreateAthon partners select their own local clients from an application process that is open to nonprofit organizations in the partner's CreateAthon market. The CreateAthon partners and the nonprofits they will serve during Pro Bono Week include:

Columbia, SCRiggs Partners (founders)

  • Columbia Urban League, Inc.
  • DREAMCON (Digital Reality Education, Arts, and Media Convention)
  • Friends of African-American Art and Culture (FAAAC)
  • One Columbia for Arts and History
  • Sustaining our Seniors of South Carolina, Inc.
  • The Arts Empowerment Project (TAEP)
  • WXRY/The Independent Media Foundation, Ltd.
  • YMCA Y-Guides & Trailblazers, Three Rivers Foundation

Greensboro, NC – Sales Factory + Woodbine

  • Aycock Drumline and Dance Team Booster Club
  • Carolina ALS Ride for Life
  • Career Academy of GSO
  • Caroline's Promise
  • Casa Azul of GSO
  • Connected in Hope
  • Court Watch of NC
  • Dance Project, Inc.
  • GSO Children's Museum
  • GSO Downtown Residents' Association
  • GSO United Soccer Association
  • Handy Capable Network
  • Hopscotch Adoptions Inc.
  • Horse Friends Therapeutic Riding
  • Junior League of GSO (Bargain Box)
  • Mary's House
  • Mental Health Association in GSO
  • Our Children's Community School
  • Partners in Ending Homelessness
  • Peacehaven Community Farm
  • Reading Connections, Inc.
  • republic of daNCe
  • Seven Homes
  • The Ricky Proehl P.O.W.E.R. of Play Foundation
  • The Sparrow's House of Yadkin, Inc.
  • Triad Community Kitchen
  • Unity's Women's Desk
  • The Volunteer Center
  • Young Life

Greenville, SC DNA Creative Communications

  • Little Steps

Mount Pleasant, SC – Trio-Solutions

  • Berkeley Citizens Inc.
  • Engaging Creative Minds
  • ITN Charleston Trident
  • L.E.A.R.N.
  • Lowcountry Orphan Relief 

Nashville, TN – redpepper

  • The McNeilly Center  
  • RBI (Reviving Baseball in Inner-cities)
  • Renewal House
  • Agape Animal Rescue

Richardson, TXMODassic Marketing 

  • The Healing Branch
  • Texas Ramp Project
  • Lovepacs

Williamsburg, VA – Proximo Marketing

  • Feed a Friend
  • First Night of Williamsburg, Inc.
  • Olde Towne Medical & Dental Center 
  • Bacon Street 
  • Proclaiming Grace Outreach
  • The Woman's Club of Williamsburg 
  • NATASHA House 

Bellevue, WA – Waggener Edstrom Communications

  • Boys & Girls Club of Bellevue SMART Girls program
  • The GoodTimes Project
  • IGNITE: Inspiring Girls Now In Technology Evolution
  • Seattle Shakespeare Company
  • Team Survivor Northwest

Kitchener, Ontario – Two Blonde Chicks, Inc. and Conestoga College

  • The Literacy Group of Waterloo Region
  • Langs
  • Family Counselling Centre of Cambridge and North Dumfries
  • Lisaard House
  • Wilmot Family Resource Centre Inc.
  • House of Friendship
  • KidSport

Other CreateAthon partners include:

  • American Advertising Federation (AAF), Roanoke, VA
  • Altria, Richmond, VA
  • EGC Group, Melville, NY
  • FleishmanHillard, Toronto, ON
  • Flipside Creative, Vancouver, BC
  • Orchid Communications, St. Helier, Jersey, Channel Isles
  • Paragon Design Group, Hudson, NC
  • Red Thinking, South Riding, VA
  • Think Tank PR and Marketing, Glen Carbon, IL
  • verynice, Los Angeles, CA
  • WhiteSpace Creative, Akron, OH
  • Cazenovia College, Cazenovia, NY
  • Furman University, Greenville, SC
  • Kent State University, Kent, OH
  • University of South Carolina, Columbia, SC
  • Virginia Commonwealth University, Richmond, VA
  • Virginia State University, Petersburg, VA

For more information on the program, please visit www.createathon.org.

CreateAthon is a 24-hour pro bono marathon during which  agencies,  universities,  corporations  and  professional  clubs  donate  their  time  and  talent  by  developing  creative  strategies  and  materials  to  help  nonprofit  organizations  meet  specific  marketing  objectives.  Founded  in  1997  by  Riggs  Partners  in  Columbia,  SC,  CreateAthon  has  cumulatively  helped  1,600  nonprofit  organizations  around  the  world  by  delivering  approximately  3,500  pro  bono  marketing  projects  with  a  market  value  of  $16.7  million.

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