PLDA USB 3.0 IP Reaches Key Milestone with 100th Design Win

PLDA SuperSpeed USB Host and Device IP is the USB 3.0 controller of choice for ASIC and FPGA designers

SAN JOSE, Calif. — (BUSINESS WIRE) — November 17, 2011 — PLDA, the industry leader in USB 3.0, PCI Express®, and high speed interface IP, today announced that they have achieved their 100th design win for their SuperSpeed USB IP solution. The PLDA USB 3.0 solution provides ASIC and FPGA designers an easy path to first time silicon success thanks to its ease of integration and industry-leading technical support.

PLDA provides complete USB 3.0 solutions including ASIC and FPGA IP cores and FPGA-based prototyping boards. PLDA state-of-the-art USB 3.0 solutions are currently designed into a variety of applications including networking, computing, industrial, and scientific.

PLDA offers a range of SuperSpeed USB products that include:

  • USB 3.0 Host and Device controller IP for implementation in ASIC and engineered for 130nm process nodes and smaller geometries
  • USB 3.0 Device controller IP for implementation in FPGA, enabling SuperSpeed USB device connectivity in leading Altera and Xilinx FPGA
  • USB 3.0 Development boards and kits based on Altera and Xilinx FPGA, providing a complete hardware and software environment for prototyping and deploying USB device-based applications

According to James Ibberson, Director at TEBIRA, Ltd. “We wanted a USB 3.0 FPGA prototyping board in order to more quickly ramp our design to production. We chose PLDA because of their track record of excellence in IP cores and support.” Ibberson added, “The board was functional from inception and provided us a real design edge. We have already begun our next design using PLDA IP.”

Stephane Hauradou, PLDA’s CTO, stated “Recent announcements by semiconductor companies have demonstrated the market acceptance of USB 3.0. As the first company to hit 100 design-wins for USB 3.0, PLDA is clearly leading the way for SuperSpeed USB integration.”

About PLDA
PLDA is a leading provider of semiconductor intellectual property (IP) specialized in high-speed interconnect protocols and technologies. PLDA is headquartered in Aix-en-Provence, France, and has a strong worldwide presence with a North American sales and technical support office in San Jose, California and a worldwide distribution network. For more information visit

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Sabah Gaci
+33 442 393 600 x 0532

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